Bloom Nutrition Privacy Policy
Last Updated: September 30, 2022
Welcome to Bloom Nutrition (“Bloom” “we” or “us”) and our Privacy Policy (“Privacy Policy”). This Privacy Policy is important and affects your legal rights, so please read carefully.
By accessing or using bloomnu.com and various related websites and services (collectively, the “Bloom Services”), you agree to be bound by this Privacy Policy and all of the terms incorporated herein by reference. By using the Bloom Services and/or submitting or collecting any personal data via the Bloom Services, you accept and expressly consent and agree to our practices surrounding the collection, use, and sharing of your personal information in accordance with this Privacy Policy. If you do not consent and
agree with the terms of this Privacy Policy, you cannot, and we do not authorize you to, access, browse, or use the Bloom Services.
Our processing of personal information, such as your name, address, e-mail address, or telephone number, shall be undertaken consistent with the requirements of applicable privacy laws, including, but not limited to, the California Consumer Privacy Act (“CCPA”), the General Data Protection Regulation (“GDPR”), the UK General Data Protection Regulation (“UK GDPR”), and the Canadian Personal Information Protection and Electronic Documents Act (“PIPEDA”).
2.1 Personal Information We Collect Directly from You
We receive personal information directly from you when you voluntarily provide us with such personal information, including, without limitation, the following:
(1) personal information (such as your e-mail address and phone number);
(2) company information (such as your company’s address); and
(3) other identifying information that you voluntarily choose to provide to us, including without limitation unique identifiers such as passwords, and personal information in messages you send to us.
We may also collect additional information, which may be personal information, as otherwise described to you at the point of collection or pursuant to your consent.
2.2 Information We Automatically Collect When You Use Our Site
In order to access and use certain areas or features of the Bloom Services, you consent to our collection and use of certain information about your use of the Bloom Services through the use of tracking technologies or by other passive means. Your consent to our access and use of this “passively collected” information includes, but is not limited to, the domain name of the website that allowed you to navigate to the Bloom
Services, search engines used, the internet protocol (IP) address used, the length of time spent on the Bloom Services, the pages you looked at on the Bloom Services, other webpages you visited before and after visiting the Bloom Services, the type of device and/or internet browser you have, the frequency of your visits to the Bloom Services, and other relevant statistics (collectively “Traffic Data”):
We collect information (including personal information and Traffic Data) when you use and interact with the Bloom Services, and in some cases from third party sources. Such means of collection include:
4.1. Tracking Tools
We may use tools outlined below in order to provide the Bloom Services, advertise to, and better understand users.
o Absolutely necessary Cookies. These Cookies are essential to enable you to move around a website and use its features. Without these Cookies, services you have asked for, like adding items to an online order, cannot be provided.
o Performance Cookies. These Cookies collect information about how you use our Bloom Services. Information collected includes, for example, the Internet browsers and operating systems used, the domain name of the website previously visited, the number of visits, average duration of visit, and pages viewed. These Cookies do not collect information that personally identifies you and only collect aggregated and anonymous information. Performance Cookies are used to improve the user-friendliness of a website and enhance your experience.
o Functionality Cookies. These Cookies allow the Bloom Services to remember choices you make (such as your username or ID, language preference, or the area or region you are in) and provide enhanced, more personal features. These Cookies can also be used to remember changes you have made to text size, fonts, and other customizable parts of web pages. They may also be used to provide services you have asked for, such as watching a video or commenting on a blog. The information these Cookies collect may be anonymized, and they cannot track your browsing activity on other websites.
o Cart Cookies. Bloom uses cookies to help keep track of items you put into your shopping cart including when you have abandoned your cart and this information is used to determine when to send cart reminder messages via SMS.
voluntarily provide it and generally do not track your browsing habits across web services that do not use their services.
4.2. Behavioral Advertising
We may use a type of advertising commonly known as interest-based or online behavioral advertising. This means that some of our partners use Tracking Tools to collect information about a user’s online activities to display Bloom ads to the user based on the user’s interests (“Behavioral Advertising”). Such partners may include third-party service providers, advertisers, advertising networks or platforms, traffic measurement service providers, marketing analytics service providers, and other third-party service providers (collectively, “Advertising Service Providers”). Other Tracking Tools used by our partners may collect information when you use the Site, such as IP address, mobile device ID, operating system, browser, web page interactions, geographic location and demographic information, such as gender and age range. These Tracking Tools help Bloom learn more about our users’ demographics and internet behaviors.
4.3. Options for Opting out of Cookies and Mobile Device Identifiers
If we process Cookies based on your consent (as indicated at the time of collection of such data), you have the right to withdraw your consent at any point in time by contacting us at Bloomsupps@gmail.com. Please note, that if you exercise this right, you may have to then provide your consent on a case-by-case basis for the use by us or disclosure of certain Cookies, if such use or disclosure is necessary to enable you to utilize some or all of our services.
Some web browsers allow you to reject Cookies or to alert you when a Cookie is placed on your computer, tablet or mobile device. You may be able to reject mobile device identifiers by activating the appropriate setting on your mobile device. Although you are not required to accept Bloom’s Cookies or mobile device identifiers, if you block or reject them, you may not have access to all features available through the Bloom Services.
device. You will need to opt out of each browser and device for which you desire to apply these opt-out features.
Services.
This Privacy Policy does not cover the use of Cookies and other Tracking Tools by any third parties, and we aren’t responsible for their privacy policies and practices. Please be aware that some Cookies placed by third parties can continue to track your activities online even after you have left the Bloom Services.
4.4. How Bloom Responds to Browser “Do Not Track” (DNT) Signals
Some web browsers (including Safari, Internet Explorer, Firefox and Chrome) incorporate a “Do Not Track” (DNT) or similar feature that signals to web services that a visitor does not want to have their online activity and behavior tracked. If a web service operator elects to respond to a particular DNT signal, the web service operator may refrain from collecting certain personal information about the browser’s user. Not all browsers offer a DNT option and there is currently no industry consensus as to what constitutes a DNT signal. For these reasons, many web service operators, including Bloom, do not proactively respond to DNT signals. For more information about DNT signals, visit http://allaboutdnt.com.
We do not engage in automated decision making. We may use information (including information that has been de-identified and/or aggregated) to better understand who uses the Bloom Services and how we can deliver a better user experience. We use information, including personal information, to provide the Bloom Services and to help improve the Bloom Services, to develop new services, and to advertise (for example, to display Bloom ads on other web services). Specifically, such use may include:
By providing your e-mail and/or phone number and checking a box, clicking the “complete” button, or some other affirmative act, you are consenting to receive e-mails and/or calls and text messages, including live, prerecorded, and/or automated calls and text messages and alerts, to that phone number. After signing up, you will receive a confirmation e-mail or text message from Bloom on your mobile number. This agreement is not entered into as a term or requirement of any purchase or promotion. Normal message and data rates may apply. Message frequency may vary. Neither we nor the participating carriers guarantee that messages will be delivered. We may discontinue these programs at any time without notice.
In certain circumstances, and in order to perform the Bloom Services, we may share certain information that we collect from you, as described in this section:
Please note that any information you send to us electronically, while using the Bloom Services or otherwise interacting with us, may not be secure when it is transmitted to us. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us. Please be aware though that, despite our best efforts, no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” Any information you send us through any means is transmitted at your own risk.
8.1 Information You Provide
You can always choose whether or not to provide personal information through the Bloom Services. However, if you choose not to disclose certain personal information, you may not be able to register as a user of the Bloom Services, which may limit your access to certain portions of the Bloom Services. We will not discriminate against you for exercising any of your rights, including otherwise denying you goods or services, providing you with a different level or quality of services, or charging you different prices or rates for services.
8.2 California Privacy Rights
In the preceding 12 months, we collected and disclosed for a business purpose the following categories of personal information about California consumers:
|
Category |
Examples |
Collected? |
Categories of Recipients |
|
Identifiers |
Name, address, e-mail address, IP address |
Yes |
Organizations providing services to Bloom |
|
Personal information categories listed in the California Customer Records statute |
Name, professional related information; and employment related information |
No |
Organizations providing services to Bloom |
|
Protected classification characteristics under California or federal law |
Name, age, citizenship, nationality, ancestry, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, proof of eligibility to work |
No |
Organizations providing services to Bloom |
|
Internet or other similar network activity |
Browsing history, search history, information on a consumer’s interaction |
No |
No |
|
with the Bloom Services |
|||
|
Geolocation data |
Location and movement data |
No |
No |
|
Professional or employment-related information |
Proof of eligibility to work, resumé, other professional-related information and employment-related information |
No |
Organizations providing services to Bloom |
|
Biometric information |
None |
No |
No |
|
Education Information |
None |
No |
No |
|
Inferences from the foregoing |
None |
No |
No |
Purposes for Collection, Use, and Sharing. We use and disclose the personal information we collect for our commercial purposes, as further described in this Privacy Policy, including for our business purposes with our partners and service providers as follows:
Your Rights. Where applicable, if you are a California resident you may have the following rights under the CCPA in relation to personal information we have collected about you, to the extent required by the CCPA and subject to verification and any applicable exceptions:
Right to Know/Access: You have the right to request that we disclose certain information to you about our collection and use of certain personal information about you as described below:
Freedom from Discrimination: You have the right to be free from unlawful discrimination for exercising any of the rights above.
To make a request in relation to the above rights, please contact us using the information in Section 13 below. To fulfil your request, we will need to verify your identity.
Only you, or someone legally authorized to act on your behalf, may make a request related to personal information collected about you. To designate an authorized agent, the authorized agent must provide sufficient information that allows us to reasonably verify that they have been authorized by you to act on their behalf.
8.3 Canada, European Union and United Kingdom Privacy Rights
If our processing of your personal information is subject to the European Union General Data Protection Regulation, the UK General Data Protection Regulation, and/or the Canadian Personal Information Protection and Electronic Documents Act, and unless subject to an exemption, you may have the following rights with respect to your personal data as applicable:
Please note that we will need to verify your identity before we are able to process any of the requests described in this Section 8, and in our discretion, may deny your request if we are unable to verify your identity. As a part of this process, government or other identification may be required.
If you are a resident of the European Economic Area (“EEA”), when we process your personal data, we will only do so in the following situations:
If your personal data is subject to the GDPR or UK GDPR, we will transfer personal data from the EEA to a location outside the EEA only when there has been a documented adequacy determination, or where we have confirmed adequate privacy protections. If we transfer personal data to a third party acting as our agent, we will also obligate the third party to have adequate privacy protections in place.
If your personal data is subject to PIPEDA, we will transfer
personal data from Canada to locations outside of Canada only
where we have confirmed adequate privacy protections. If we
transfer personal data to a third party acting as our agent, we will also obligate the third
party to have adequate privacy protections in place.
We retain personal information about you for as long as necessary to provide you the Bloom Services. In some cases, we retain personal information for longer, if doing so is necessary to comply with our legal obligations, resolve disputes or collect fees owed, prevent fraud, enforce this Privacy Policy, or as otherwise permitted or required by applicable law, rule or regulation. Afterwards, we retain some information in a de-identified and/or aggregated form but not in a way that would identify you personally.
The Bloom Services is not intended for use by children and individuals under the age of 18 are prohibited from using the Bloom Services. Bloom does not knowingly collect any information from children, nor is the Bloom Services directed to children. If you are under 18, please do not attempt to register for the Bloom Services or send any personal information about yourself to us. By accessing, using and/or submitting information to or through the Bloom Services, you represent that you are not younger than age 18. If you are a parent or legal guardian of a minor child, you may, in compliance with this Privacy Policy, use the Bloom Services on behalf of such minor child. Any information that you provide us while using the Bloom Services on behalf of your minor child will be treated as personal information as otherwise provided herein. If you use the Bloom Services on behalf of another person, regardless of age, you represent and warrant that you have authority to do so.
When you visit our website, log in, register or open an email,
cookies, ad beacons, and similar technologies may be used by our
online data partners or vendors to associate these activities
with information they or others have about you, including your email
address. We (or service providers on our behalf) may then send
communications and marketing to these email addresses. You may
opt out of receiving this advertising by visiting
https://app.retention.com/optout. This information can also be found here:
https://retention.com/support/update-privacy-policy/
The Site contains links to or embedded content from third party web services. A link to or embedded content from a non-Bloom web service does not mean that we endorse that web service, the quality or accuracy of information presented on the non-Bloom web service or the persons or entities associated with the non Bloom web service. If you decide to visit a third party web service, you are subject to the privacy policy of the third party web service as applicable and we are not responsible for the policies and practices of the third party web service. We encourage you to ask questions before you disclose your information to others.
The effective date of this Privacy Policy is set forth at the top of this webpage. We will notify you of any material change by posting notice on this webpage. Your continued use of the Bloom Services after the effective date constitutes your acceptance of the amended Privacy Policy. We encourage you to periodically review this page for the latest information on our privacy practices. Any amended Privacy Policy supersedes all previous versions. IF YOU DO NOT AGREE TO FUTURE CHANGES TO THIS PRIVACY POLICY, YOU MUST STOP USING THE Bloom SERVICES AFTER THE EFFECTIVE DATE OF SUCH CHANGES.
The data controller for the purposes of GDPR, UK GDPR, PIPEDA or other data protection laws is Bloom.
If you have any comments, concerns or questions about this Privacy Policy, please contact us at Bloomsupps@gmail.com or at:
Bloom Nutrition LLC
Attn: Privacy Compliance Officer
PO Box 552, Orient, NY 11957 United States